Salesforce Acquires Informatica for $8B

Salesforce Signs Definitive Agreement to Acquires Informatica for $8B. This acquisition is expected to enhance Salesforce’s data integration and management capabilities, further empowering its customers with improved insights and data-driven decision-making.

Salesforce is making a major move by agreeing to buy Informatica for roughly $8 billion in cash. The deal, expected to close in early 2027, brings together two key players in the enterprise software world—Salesforce in AI and CRM, and Informatica in data management

What is Informatica?

Informatica is a leader in enterprise AI-powered cloud data management. Informatica provides software and services for data integration, data quality, and master data management. These tools come with advanced features for data extraction, transformation, and loading, giving you more control over your MDM processes.

What’s the Deal?

Salesforce will pay $25 per share to Informatica stockholders, all in cash. That values the company at around $8 billion. More than 60% of Informatica’s voting shareholders are already on board, including Permira and CPP Investments.

Informatica will still keep running its current product plans and roadmap, but with the added reach of Salesforce’s global customer base and sales engine.

Why Salesforce Acquires Informatica?

Salesforce is betting big on AI—but AI is only useful if the data behind it is solid. Informatica brings deep expertise in data integration, quality, governance, and metadata. In other words, Informatica helps make sure the data is accurate, clean, and secure.

That kind of data foundation is what Salesforce needs to power its AI tools like Einstein, Data Cloud, MuleSoft, and Tableau. Think of it this way: AI is the brain, but data is the fuel. And Salesforce just bought a premium fuel company.

This upcoming acquisition will strengthen Salesforce’s reliable data infrastructure, which is essential for implementing effective and responsible agentic AI. By integrating Informatica’s extensive offerings in data cataloging, integration, governance, quality, privacy, metadata management, and Master Data Management (MDM) with the Salesforce platform, we will create a cohesive framework for agentic AI. This will empower AI agents to function securely, responsibly, and efficiently across today’s enterprises.

• Data Transparency: Informatica’s advanced integration, catalog, and lineage tools show where data comes from, how it has changed, and how it is used — crucial for auditability and regulatory compliance.
• Data Understanding: Informatica’s rich metadata, combined with Salesforce’s unified data model, will empower AI agents to interpret, connect, and act on enterprise data with meaningful context.
• Data Governance: Built-in MDM, data quality controls, and policy management ensure that all data driving AI is standardized, accurate, consistent, and secure

Learn more.

This is a transformational step in delivering enterprise-grade AI that is safe, responsible, and deeply integrated with the world’s data,” said Marc Benioff, Chair and CEO of Salesforce

Impact Across Salesforce’s Product Portfolio

The acquisition is positioned to deliver benefits across Salesforce’s suite of products:

• Data Cloud will gain enhanced clarity and consistency with Informatica’s MDM and integration tools.
• Agentforce will be better equipped to operate with real-time, context-aware decision-making.
• Customer 360 applications will see improvements in data quality that support more precise personalization and automation.
• MuleSoft will leverage governed and enriched data streams for API connectivity.
• Tableau users can expect insights backed by a more reliable data landscape.

What’s Next?

After the deal closes, Salesforce plans to sell Informatica as part of its core platform, especially in data-heavy industries like:

• Healthcare
• Financial services
• Public sector
• Life sciences

They’ll continue investing in Informatica’s product roadmap while scaling it faster with Salesforce’s support.

Summary

This move also allows Salesforce to accelerate adoption across sectors like healthcare, financial services, and the public sector, where data integrity and governance are especially critical. This isn’t just another tech acquisition. It’s about positioning Salesforce to lead in the new AI-first world—where companies need reliable, governed, real-time data to drive smart automation.

By bringing in Informatica, Salesforce is doubling down on that vision.