Salesforce (CRM) to Acquire Own Company

Salesforce Signs Definitive Agreement to Acquire Own Company for $1.9 billion. The Own startup, formerly known as OwnBackup. The proposed transaction underscores Salesforce’s commitment to strengthening data security, privacy, and compliance across its platform—the source of News.

Why Salesforce Acquire Own Company?

Own’s capabilities will complement Salesforce’s existing offerings, such as Salesforce Backup, Shield, and Data Mask. This will enable Salesforce to offer a more comprehensive data protection and loss prevention set of products, further reinforcing its commitment to providing secure, end-to-end solutions. These solutions are essential for protecting customers’ most valuable assets—their data—and for deriving the most value from their historical data by leveraging AI to understand trends and forecast future growth?

Key Point

  • Own supports backups for Microsoft’s Dynamics software, along with Salesforce and ServiceNow.
  • The startup, formerly known as OwnBackup.

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