Introduction to Einstein OCR

In this session we will learn about Einstein OCR and Create/Update Leads and Contacts using Business Cards. Let’s welcome an amazing #Summer20 release gem Einstein OCR. Now get optical character recognition (OCR) models that detect alphanumeric text in an image with Einstein OCR from a single REST API endpoint.

Join us for a interesting demo on how you can create/update leads and contacts records just by uploading business cards!

Optical Character Recognition(OCR)

What’s different, we’ve so many already?

  • Salesforce owned product; release management becomes relatively easy.
  • The API is modelled as such that it directly addresses some of the business-related use cases.
  • Free 2000 API calls per month!

Salesforce’s AI Powered APIs

Einstein OCR

Just a new request endpoint under Vision API:

NOTE: Currently,OCR supports only English.

API Responses for different Detection Types

What are bounding box attributes?

Use cases and Possibilities

  • Driver license verification via scanning photo ID
  • Scanning serial numbers on products
  • Scanning Invoice PDFs to create records
  • Form reading
  • Capture leads and Contact info from business cards
  • Reading images with tabular data
  • Image classification with OCR for scanning Vehicle registration plate


  • Per month 2000 calls
  • Apex limits the processing of high-resolution images .
  • No single string of extracted words.
  • Currently, OCR supports only English.

OCR Video

YouTube video

Further learning

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Salesforce Apex Hours

Amit Chaudhary
Amit Chaudhary

Amit Chaudhary is Salesforce Application & System Architect and working on Salesforce Platform since 2010. He is Salesforce MVP since 2017 and have 17 Salesforce Certificates.

He is a active blogger and founder of Apex Hours.

Articles: 458


  1. OCR technology has done a tremendous work in deep learning and machine learning process for giving a clear cut meaning and recognition of words and sentences. The worth of using OCR can be seen in every single machine which is based on grammar and literature algorithms like Google Translator, Gramarley, UDictionary and other same concept following company. GTS Solutions help you to discern the text of an image, handwritten document, or from documents in a variety of languages. OCR system and the Data Quality Management system work in tandem to create OCR Datasets without errors. The QC (Quality team) is familiar with the process of checking the data we collect for the last number of customers. GTS assist you in your Data quality test. Take a look now and be happy for the rest of your life! Fore more information visit us on:

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